Behind this simple idea is a decade-long reinvention of the entire enterprise stack, comprised of three main components:
• A proprietary, patent-pending database paradigm
• A real-world business ontology
• A flexible frontend uniting React, Vue, and Web Components
Combined, these technologies form a living platform where functionality can be added, removed, or reshaped in real time. This means that new business models, processes, or regulatory requirements can be implemented in days rather than months.
Heads is AI-first by design, allowing complex operational and analytical tasks to be performed through simple natural language, reducing dependency on technical specialists and empowering business teams to work directly with their system.
Today, the platform powers core retail operations like POS, e-commerce, purchasing, and inventory management for some of Scandinavia’s most demanding retailers, including Gekås Ullared, Telenor, Dollarstore, and Sportson.
Joachim Wester
Founder
Joachim Wester
Founder
Musab Ilhan
Software Engineer
Zandra Friman
Head of Customer Success
Hannes Thörnhammar
Head of Sales
Joel Lützow
Software Engineer
Emil Tiismann
Head of Design & Brand
Anton Fagerberg
CEO
Max Jonasson
Technical Support
Helen Orbe Dahl
CFO & COO
Julia Trulsson
Project Manager
Martin Törnwall
Software Engineer
Marie J Parming
Senior Quality Assurance Tester
Tony Sandberg
Software Engineer
Anna Wester
Head of QA
Simon Westerlind
Software Engineer
Erik Ohlsson
Software Engineer
Erik Von Krusenstierna
Software Engineer
Fredrik Blom
Software Engineer
Carmita Leander
Application Consultant
